NetSuite on Top

If you are researching CRM (Customer Relationship Management) solutions for your organization, chances are you have examined both NetSuite and Salesforce.  While both platforms have large followings in the CRM and SaaS (Software as a Service) ranks, we at The Vested Group feel that NetSuite is the overall leader. 

In a recent Forrester Research Hosted Sales Force Automation (SFA) TechRankings™ Study, NetSuite is ranked as the top SFA solution for Sales Management, Forecasting, Dashboards, Opportunity Management, Activity Management, and Customer/Partner Portals.  If you would like to view an excellent summary of this study, visit this link.  Below is a chart that details the Forrester study rankings of NetSuite and Salesforce.  As you can see, NetSuite earns higher rankings than Salesforce in 30 key functional areas.

You may read Forrester’s commentary about many of these functional areas at the link above, but we have included a few of the most interesting comments from the study here:

Sales Management

"NetSuite scores the highest overall on sales management, largely because of integrated ERP functionality like quote generation, quote-to-order, and quantity-based discounting. The vendor has also taken advantage of its field-leading product management by building support for product-based quotas and forecasts. NetSuite's built-in tools for detecting duplicate records and merging them further strengthen its overall ability to manage the sales process."

Functional Breadth

"NetSuite has the broadest solution in the hosted SFA field, spanning ERP, CRM, and ecommerce. It also includes a Web store, making it a strong fit for online retailers. Its built-in financials lets it support features that most CRM vendors can't, like automatic bonus calculation based on sales and quotas. The product includes partner and customer portals for ecommerce."

Dashboards

NetSuite "Users and administrators can fully customize the landing page for each tab to create separate management dashboards for opportunities, accounts, and activities. They can also customize the home page to show the most important reports and information and arrange sections of the page through drag-and-drop."

Opportunity Management

"NetSuite's ERP heritage and dedication to being an all-in-one CRM and ERP make it the field leader in opportunity management with built-in functionality for generating quotes, converting quotes into orders, changing product mixes at any time, setting up quantity-based discounting, and applying on-the-fly discounts."

NetSuite is the only cloud customer relationship management (CRM) solution that delivers a real-time 360-degree view of your customer experience, from lead and opportunity through to sales order management, upsell, renewals, and service.

In addition to advanced sales force automation (SFA), customer support, and marketing automation, NetSuite CRM+ delivers capabilities well beyond those offered by traditional CRM systems, including quotes, order management, commissions, sales forecasting, and more, all in one comprehensive cloud CRM solution.

Key Benefits

• Clear visibility into sales, service and marketing performance
• Streamlines quote-to-order processes
• Elevates productivity with a 360-degree view of your customers
• Improves sales performance through forecasting, upsell and commission management
• Drives collaboration with partners
• Increases customer service productivity and reduces case resolution times

If you are reviewing both NetSuite and Salesforce as potential CRM solutions for your organization, you can see that NetSuite is the clear choice.  Contact The Vested Group today so we may answer all of your questions and set up a demo of NetSuite’s products.  The Vested Group has offices in Dallas, TX and Tampa, FL ready to serve you.